Between overextended IT teams, ever-expanding attack surfaces and an ever increasing need to move to more mobile computing and cloud networking solutions, the modern small and medium business (SMB) workspace can be challenging to secure and monitor around the clock.
However, there is a solution that gives these businesses the security they need — without having to dedicate time and resources into new technology or hiring. Moving their security services to a managed service provider (MSP)!
MSPs have done an excellent job accommodating the need for 24/7 security and monitoring. According to Datto’s State of the MSP Report Looking Ahead to 2023, 97% of MSPs offer managed security services to their clients.
Although this is great news, there’s a catch – not all security programs provided by MSPs are built the same:1
· 76% offer email security
· 71% offer password management
· 69% offer security framework and compliance auditing
· 67% offer two-factor authentication (2FA)
· 65% offer basic firewall services
· 62% offer remote access technologies (e.g. virtual private network services)
· 62% offer advanced endpoint security (e.g. next-gen antivirus or endpoint detection and response)
· 57% offer identity access management (IAM) and single sign-on (SSO)
So where does this leave MSPs trying to stand out in the busy SMB market? Surprisingly, there’s a lot of new ways for MSP security offerings to grow and offer something unique to SMB clients:
1. Managed Detection and Response (MDR) and Endpoint Detection and Response (EDR)
Projected Offering Growth in 2023: +30% (MDR)/ +28% (EDR) 1
Despite being a more commonly offered MSP solution, MDR and EDR services have a lot of room to grow! MDRs are great for monitoring and managing services across an entire IT environment. EDRs hone in on a specific endpoint (like a laptop or a PC), offering additional securities that cannot easily be covered by an MDR alone.
2. Dark Web Monitoring
Projected Offering Growth in 2023: 30% 1
Is your customers’ sensitive business information up for grabs on the dark web? A lot of SMBs want to make sure theirs isn’t, which is why dark web monitoring is becoming a popular MSP security offering. With this service, MSPs essentially hunt for stolen or leaked information — from stolen passwords and intellectual property to other compromised information and credentials.
3. Privileged Access Management (PAM)
Projected Offering Growth in 2023: 29% 1
Turn your SMB customer’s disorganized pool of information into an ordered and secure database. PAM is all about establishing and exerting control over the elevated (AKA privileged) access and permissions for users, accounts, processes and systems across an IT environment. This is not only a great security service, but also an excellent networking service that offers organized and secured information, which can lead to better overall data handling policies.
Build Your SOCaaS Offering With TD SYNNEX
To really grow your practice, TD SYNNEX’s security professionals suggest MSPs combine all these security services and more under a security operations center as-a-service (SOCaaS) offering.
A SOCaaS consists of a team of security professionals and a security information and event management (SIEM) tool to help clients monitor their networks around the clock; and although finding the right talent for these teams can be a challenge, the effort is worth it to build a service offering that practically every business with an IT department needs to thrive in the modern market!
To learn more about the top spaces to grow your security practice, download Datto’s State of the MSP Report Looking Ahead to 2023 or contact the TD SYNNEX CyberSolv team at CyberSolv@tdsynnex.com and request a customized review of your current and future business offerings!
1. Datto State of the MSP Report Looking Ahead to 2023