With the wellbeing and development of children to consider, the education (EDU) buyer is faced with problems that are not typical in technology sales. Not only do they need solutions that solve the problems of the educators and students, but the administration and technology officers as well.
Given an increased pressure to shorten the sales cycle and the unique challenges facing the EDU market, differentiation is key. While some of the problems education buyers are looking to solve for are shared with the rest of the industry, such as protection from cyber-attacks, many of the challenges the EDU buyer is trying to solve for are wholly unique to the market.
The ability to provide turnkey solutions for educators, security personnel and IT administrators is the surest path to being able to expand market share in the EDU space.
TD SYNNEX offers several software vendors that can serve as an anchor vendor as part of an aggregated solution; combining software, hardware and recurring infrastructure spend into a solution that helps you generate install, sales and service revenue in one motion.
Examples that speak to today’s EDU buyer:
- Hybrid learning and ed-tech solutions
- Safer schools and physical security solutions
- Student monitoring and tracking solutions
Let’s dive into a few of these offerings in detail:
For Hybrid Learning: Interactive and Collaborative View Boards
By combining video conferencing software, collaborative content sharing applications and identity access management (IAM) and storage software with interactive displays, technology providers can offer ready-made ed-tech solutions that have students — whether they’re in the classroom or learning from home — engaged in the lesson.
For Safer Schools and Physical Security: AI Vision and Emergency Applications
By connecting AI vision solutions and mass emergency communication applications with physical security devices, such as door locks, intercoms, cameras, speakers and displays into a single out-of-the-box solution, partners can provide a solution to a pervasive problem that communities as well as educators are seeking an answer to.
For Student Monitoring and Tracking: RFID, GPS and IoT Technologies
Personnel tracking software, radio-frequency identification (RFID) badges, RFID readers, GPS gateways and cellular connectivity come together into a working solution that provides educators peace of mind and actionable information on the whereabouts of students from the bus to campus.
At the heart of each of these is a software solution integrating the Internet of Things (IoT) devices that make up the complete solution and provide an interface for educators and security personnel make use of the solutions.
Learn More With TD SYNNEX
While these are all strong examples of a way a partner can differentiate themselves offering a turnkey solution tailored to a unique need of the EDU buyer, there are countless ways to aggregate a tailored solution for the EDU buyer with TD SYNNEX.
TD SYNNEX Public Sector helps partners solve the challenges that these end customers face by providing multi-vendor solutions, funding and grant support, E-rate assistance and procurement contracts, so partners can drive more sales, install and service revenue.
Contact Education@tdsynnex.com to learn about in-demand turnkey education solutions or to aggregate your own tailored solution.
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